Executive Spotlight: Becky Heieck, North Natomas Jibe

Posted: 03/26/2020
Category: Member Spotlight

For everyone who lives or works in North Natomas, Jibe makes it easier to leave the car at home. Permanently funded by a property tax line item in one of the nation’s most diverse ZIP codes, Jibe provides and promotes smart, healthy alternatives to single-occupant vehicle transportation.

What are you and your organization seeking to achieve? 

By building partnerships and alliances with schools, businesses, local government and regional transit authorities, Jibe seeks to unify the collective voice concerning all things transportation and accomplish more than each could do alone. Ultimately, we encourage transportation solutions such as walking, biking and busing that make it easier to leave the car at home.

How did you get to where you are today? 

I’m a Sacramento native who has raised funds for a prominent national organization through a local affiliate. I directed a business organization that’s currently Sacramento’s largest employment hub for manufacturing and construction, where I provided leadership and a strong voice for business programs and membership. Over the past 13 years, I’ve been grateful to work for a very supportive and engaged board of directors who value my nonprofit and program building experience.

What brought you to ACT? What has been the most memorable part of your involvement in ACT? 

Early in my career, I was looking for opportunities to learn and exchange insight with others in my field, which I found in ACT.

What keeps you motivated? 

I love working with my creative staff and seeing neighbors enjoy the use of our programs. I’ve always had an interest in program planning and performance measurement. In 2019, Jibe Express riders reduced single-occupancy vehicle travel by 584,619 miles and almost 1,900 of them brought along their bikes. Our Bike Doc program, which is essentially a bicycle service station on wheels, fixed over 800 bikes. In our Walk to School program, children walked over 136,000 trips. That keeps me motivated!

What has been the most fulfilling of your career? 

Probably the most favorite and fulfilling part of my career is building relationships. I’ve found that together, we can influence the present and plan for the future.

What is a great piece of advice you have received? Have you put it to use? 

"Be tenacious. Persevere…and be nice about it.” I try to be straightforward with people and do what I say I’m going to do. 

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