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My name is James Bush. I am the Program Manager for our Microtransit services, Pickup by CapMetro. I am a retired military veteran.
After my military career, I started a new career as a bus operator and matriculated through the ranks from Run Dispatcher, Radio Dispatcher, Supervisor, Quality Assurance Specialist to my current position as a Program Manager. Our Microtransit service has been in existence for about three years and have seen steady growth and more opportunities to give good service to the community. CapMetro itself is also a growing organization. We feature Bus, Paratransit, Shared bicycle, Rail, and Rideshare plus other transit and transportation services.
What brought you to TDM/how did you get involved in the field?
I have recently been introduced to Transportation Demand Management and I find it as an interesting field of study. Knowing how we can service the community in a more efficient manner and giving the community the type of transit that it deserves is one of my highest priorities. With the changes in mobility in urban areas and being a conduit that brings neighborhoods, neighbors, and the corresponding business within the neighborhood together is a good motivation for making sure that transit dollars are spent in the right places for all the right reasons. I also want to change the perception of transit in the southern states. As the expense in motor carriers grow exponentially, bring a transit option can be really help cities grow and prosper.
Within your work, what do you see as the future opportunities/challenges for TDM?
Bringing a new perception on transit is a looming opportunity for Transportation Demand Management. With the current recoveries in place locally and globally, we have to find a way to work together and bring more people into the challenge of making transit work for us all. As a leader in Microtransit, outreach to more and more communities and the people that live in them is very important and can only pay off in huge dividends. As we seek better ways to service the riding public to park their cars and trucks and take mass transit as a viable option, we shall present to them a safe and reliable source to get to where they want to go.