July Webinar Recap: Steps for Establishing a TDM Policy in Your Community
Category: General News
Have you wondered whether a development-based TDM requirement would scare off developers from coming to your community? Are you looking for a framework to shape a successful TDM policy that can accommodate future growth and development while offsetting the transportation impacts of most concern to communities? Panelists Justin Schor, Thomas Fluery, and Steven Fry gave examples of what has worked well in their communities and shared nine key steps designed to help communities establish TDM policies that are customized to their circumstances and designed for optimal outcomes.
One of the main challenges identified is the perception and understanding of TDM policies. Making TDM a requirement could make development in the area undesirable, so framing it as a way to increase revenue while decreasing costs will improve how a TDM policy is viewed. Presenting the program in simple, concise, and clear conditions makes TDM solutions easy to understand and will avoid getting bogged down in the details before tenant demographics are known.
During the initial proposal, strengths of a TDM program should be the focus. TDM strategies and the monitoring that come with it will provide useful data on building performance and usage, benefit LEED certification, and free up space for visitor and customer parking while making efforts to reduce overall traffic congestion in the community.
The nine key steps to ensuring a customized and effective approach to establishing a TDM policy are framed more as guiding questions to how the policy should be developed and why certain metrics and conditions were set:
Understand how TDM policy will fit into the planning fabric of the community (it should not feel like a requirement).
Where should it be applied?
Which types of developments should comply?
What metrics will qualify success?
Set appropriate goals for those metrics.
How will TDM policy be monitored?
Identify TDM strategies for properties affected by the policy.
Is a TDM Plan required? (it can provide a clear path but is not always necessary)
Decide on an enforcement mechanism for compliance.
You can view the full webinar and additional resources in ourWebinar Archive.